Workshop · November 2026 · three dates

Your customers are asking AI. Is your business mentioned?

In 60 minutes, you'll see how Google, ChatGPT, Gemini and Perplexity put their recommendations together, why your competitors are featured today and what steps you can take to change that. Live, on real websites, with a plan at the end.

  • Free
  • 60 minutes
  • Online, live via video call
  • 90 places free

Schematic illustration: on Google, your company currently ranks low, and reaches position 1 with the blog system. When asked for a provider in the region, ChatGPT recommends your company directly.

Schematic illustration of the difference. In the workshop, you'll see real queries, live.

Three dates. You choose one.

Same content, different times. Pick the one that fits your week.

  • 01

    Saturday, 9:00am

    7 November 2026

    Saturday morning

    For anyone who can't find a gap during the week.

    30 of 30 places still free

  • 02

    Sunday, 11:00am

    8 November 2026

    Sunday morning

    Quiet, with no phone ringing in the background.

    30 of 30 places still free

  • 03

    Tuesday, 5:00pm

    10 November 2026

    Tuesday evening

    Right after the working day, team members welcome.

    30 of 30 places still free

Here's what we'll cover. Minute by minute.

Six modules, 60 minutes, not a single point is filler.

  • 01
    How an AI answer is created We ask ChatGPT, Gemini and Perplexity live about providers in your industry and check where the names that come up actually come from. You'll see it's no coincidence.
    10 min
  • 02
    The live check on real websites We examine participants' websites in front of everyone: what the AI finds, what it overlooks and why. If you'd like, you can submit your own site.
    10 min
  • 03
    The seven building blocks of visibility Expert posts, structured data, business profile, listings, reviews, internal linking, technical foundation. What really matters and in what order to tackle it.
    15 min
  • 04
    Content that gets cited Why a clear answer to a real customer question wins, and a sales pitch loses. We take apart a post that appears in AI answers.
    10 min
  • 05
    Your plan for the next 30 days You'll follow along as we write it out: three actions you can implement yourself, sorted by impact. None of them need an agency.
    10 min
  • 06
    Questions, even the awkward ones What it costs, how long it takes, what it won't achieve. We'll answer even when the answer doesn't favour our offer.
    5 Min
  • 60 Min live, no slide overload
  • 30 places per session, so there's room for questions
  • 90+ projects delivered for businesses
  • CHF 0 to take part, no catch

How it works

  1. 01
    You sign up Name, e-mail and phone number are enough. You get instant confirmation by e-mail and WhatsApp, including a calendar entry.
  2. 02
    We remind you three times 24 hours, 12 hours and 2 hours before the start, by e-mail, WhatsApp and SMS. You don't need to remember the date.
  3. 03
    60 minutes live No lecture from a slide deck: we work on real websites and your questions. You don't need to switch your camera on.
  4. 04
    You leave with a plan A checklist, your 30-day plan and the prompts you'll use to check your visibility yourself from now on.

What you'll take away

  • The checklist with all the points from the workshop
  • Your personal plan for the next 30 days
  • Your website's AI score from our check
  • The questions your customers actually ask the AI
  • Example prompts to check your own visibility
  • The Startup Nights benefit: 20% off all plans

You can already check your website's AI score beforehand: free AI check.

Who the workshop is for

Three different starting points, the same question: how do you get into the answer?

  • Owners and management

    You decide on marketing, but don't have time to study every new search engine. After an hour, you'll know what matters.

  • Marketing and communications

    You know SEO and notice the rules are shifting. We show you what works differently with AI answers compared to Google alone.

  • Startups and new businesses

    No history, no budget for ads, but a clear niche. That's exactly where AI visibility is the cheapest channel around right now.

Secure your place

Choose a date, fill in three fields, done. The confirmation reaches you within a minute.

  • Instantly Confirmation by e-mail and WhatsApp, with a calendar entry.
  • 24 h, 12 h and 2 h before One reminder each by e-mail, WhatsApp and SMS. So the date doesn't slip your mind.
  • Afterwards Checklist, plan and recording, even if you couldn't make it at short notice.
Your session *

For confirmation and reminders by WhatsApp and SMS.

With a website, we'll take a look at your page in the live check.

Questions that come up beforehand

Does the workshop cost anything?

No. Taking part is free, there's no invoice and no obligation. We show you what we do, and you then decide yourself whether to do it alone or with us.

Is this a sales pitch in the end?

The hour is content. In the last few minutes, we tell you what we offer and what it costs, because the question comes up anyway. If you only want to take the plan away with you, that's all you take away.

Do I need prior knowledge or a website?

You don't need any prior knowledge. A website is helpful, because we work with it. If you don't have one yet, you'll get the order in which a new site should be built instead.

How does it work technically?

Online, live by video call. You'll get the access link with the confirmation and again with every reminder. A browser on a laptop or phone is enough, camera and microphone are optional.

What if something comes up?

Reply briefly to the confirmation or give us a call. Then we'll pass on your place and put you on one of the other dates.

Is my data passed on?
No. We use your details for the registration, confirmation and reminders, nothing else. Details are in the privacy policy.
Is it recorded?

The content part is recorded, the question part isn't. Participants receive the recording afterwards, including anyone who couldn't make it at short notice.

The answer is being written right now. Be part of it.

60 minutes, free, three dates in November. Afterwards, you'll know where you stand and what to do first.

15 minutes well spent.

Choose a time slot directly, free and with no sales pressure.

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