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Getting found
This is what it looks like when you get found
Your customers no longer just search on Google. They ask ChatGPT and Gemini who to go with. If you don't show up there, you don't exist for these people.
- Google: from way down to position 1
- ChatGPT: named directly as a recommendation
- Both achieved with the same tool: genuine expert posts
Why this is connected
AI systems read the same web that Google indexes. If you give a good answer on Google, ChatGPT and Gemini will cite you too. The reverse also applies: a website without content gets neither.
What this means in practice
- A directory listing is no longer enough, it doesn't recommend your company
- If you answer questions regularly, you become the source
- It doesn't work overnight, but it works for the long term
Above, you can walk through the office. Move with W A S D, look around with the mouse, press E to take a closer look.